Below are a few samples of websites and landing pages I’ve written copy for.
Websites
Jointly
Jointly is a real estate platform that helps agents and their clients streamline the transaction process from offer to close. As the Marketing Manager, I was tasked with applying our newly refreshed visual brand to our existing website. Aside from updating the website to reflect our new branding, the primary goal of this project was to create a clean, easy-to-navigate site that explained both the features and benefits of the platform to prospective agents.
Over two months, I led the twelve page website revamp from concept to launch, including writing all the site copy, with the assistance of an in-house Visual Designer and contracted Brand Designer. Today, the website ranks #1 for our target keyword "real estate offer management software."
Whisk
Whisk is a recipe saving, meal planning, and grocery shopping app for home cooks. As a freelance Copywriter and Content Marketer for Whisk, I collaborated with the Growth, Design, and Product teams to revamp several web pages across the marketing site. The goal of this project was to update the website to reflect the current functionality and value propositions of the app while also creating SEO-optimized pages that would help increase user acquisition.
Landing Pages
Redwoods Elopement Photographer | Naomi Levit Photography
Naomi Levit is an adventure elopement photographer based in Oregon. As a Freelance Copywriter, I write blogs, guides, and landing pages for Naomi. For this project, the goal was to create an SEO-optimized landing page that would rank high in organic search results for the keyword “redwoods elopement photographer.” This landing page currently ranks #1 in Google search results for several of our target keywords.
Recipe Nutrition Calculator | Whisk
In addition to assisting Whisk with the website revamp, I’ve also written copy for several landing pages. For this page, the goal was to create a high-ranking landing page for Whisk’s nutrition calculator in order to attract and acquire health-focused home cooks who might be interested in using Whisk. Today, this page is the highest driver of organic traffic for whisk.com with over 17k monthly views.
